About Nova

Right from the time when the military safety net- The Advanced Research Projects Agency Network (ARPANET) was transformed to the Civilian Internet to this date, the Internet technology has been central to every technology innovation. What you need to access this Internet is a browser. Whether you call it a web browser or an internet browser, a browser is a software application that lets you access the Internet, view web pages and download/upload information. Google Chrome, Mozilla Firefox, Internet Explorer, Opera and Safari are some of the popular browsers available to users in recent times.

Along with several advantages, current browsers bring many challenges too. While a browser takes users into the Internet world, it brings various types of Malware too. Without proper security solutions, your computer is affected. Second, the security and privacy is a great concern. As people track user behaviour, they steal the personal data and perform identity fraud. Third, the websites run ad trackers that display ads while tracking your browsing patterns.

A Block-Chain based Digital Advertising Platform

Nova browsing speed is faster than leading browsers such as Microsoft Internet Explorer, Microsoft Edge, Safari, Firefox and Chrome. With Nova browser, your web pages load two times faster than Chrome on Desktop and 4-8 times faster on mobile devices. Nova tracks the time saved for its consumers. On average, Nova users save 4-5 seconds of load time per webpage.

Browsing at Lightning Speed

Nova browsing speed is faster than leading browsers such as Microsoft Internet Explorer, Microsoft Edge, Safari, Firefox and Chrome. With Nova browser, your web pages load two times faster than Chrome on Desktop and 4-8 times faster on mobile devices. Nova tracks the time saved for its consumers.

Say No to Ads

All types of Ads and Ad Trackers are automatically blocked by default on Nova Browser. You don’t have to install an ad blocking extension nor use any ad removal solution. With Nova Browser, you not only browse the web with lightning speed but you can also do it safer and with a peace of mind.

Say No to Malware

As Nova Browser automatically blocks all types of ad trackers, you can be assured of malware-free browsing. On Nova, your connections are encrypted, which means everything you share on the net is safe and secure. With Nova, say no to malware, ransom ware, spyware or adware.

Highest security and privacy guaranteed

Nova protects your privacy by blocking ad trackers and malware. It comes with a Tor VPN built-in plug-in to provide anonymous browsing to users. No one can track your browsing activities including other users on your device. With TOR and VPN, Nova brings enhanced privacy for users.

Optimize data costs

By blocking all types of ad trackers, Nova provides faster and safer browsing. With speedier load times, you can significantly save on your internet data packages. In addition, the time can be spent on other revenue-generating tasks instead of browsing.

The need for Nova Digital Advertising platform

In the ordinary digital advertising system, the middleman enjoys most of the benefits.

How users are impacted?

  • Enders Analysis reports that 18% to 79% of the monthly data bucket of the user is consumed by website advertisements.
  • An extra 6% to 68% goes toward Animations.
  • As it takes 3-5 seconds extra to load a webpage with ads, users lose their valuabletime.
  • It negatively impacts phone battery life.
  • Ad trackers follow your browsing behavioural patterns. So your privacy is at risk.
  • User device is subjected to Malware, Spyware and other online vulnerabilities.

How Publishers are impacted?

  • Many website owners run ad blockers, which mean publishers have access to limited sites.
  • Publishers have to spend a considerable amount of time and effort in improving website SEO credentials. However, ad networks benefit from these efforts.
  • Publishers have to divide ad revenues with Ad networking platforms such as Google, Amazon and Facebook.
  • Handling bots is another challenge.

How Advertisers are impacted?

  • Advertisers find it tough to target the right websites for the right audience.
  • Automated bots click ads and eat up investments.
  • 1/3rd of digital advertising is subject to click fraud.
  • Advertisers do not spare time to check out click frauds.
  • Non-targeted traffic results in lower conversion rates.

How It Works

Nova brings advertisers, publishers and users to a single platform wherein each participant enjoys maximum returns for his efforts.

Interested users can register with Nova and participate in the decentralized ad network by turning on ads on the browser. When the user opens a website through the Nova browser, Nova displays targeted ads based on the page content. These ads are relevantly matched with user interests. As a reward for the user efforts, Nova issues NTK Coins for users. The best thing with Nova is that it calculates user attention using machine-learning algorithms, artificial intelligence and other techniques. By checking the duration of the view, pixels in range and other parameters, Nova calculates the attention level and rewards the consumer with NKT coins as a result. The user can spend these coins to purchase other services from Nova or redeem them. It means you earn while you browse. The work that you have been doing for years now brings rewards as well.

An overview of Block Chain Technology

The advent of Block chain technology has revolutionized the technology world. It started off as a backend technology for Bit coin crypto currency, and now the block chain technology is being extended to every industry. Block chain is a decentralized and distributed ledger system that records transactions in a chronological order.

An overview of Block Chain Technology

The advent of Block chain technology has revolutionized the technology world. It started off as a backend technology for Bit coin crypto currency, and now the block chain technology is being extended to every industry. Block chain is a decentralized and distributed ledger system that records transactions in a chronological order.

Transparency

The Distributed Ledger System (database) gives control and access to data. This enables users to verify their activities without any interruptions. All data on the system is visible to the public. Any changes or alteration to this data is made public, giving all members access to it.

Trust

The DLS provides a platform for consumers to make and verify transactions without third party involvement. This prevents unauthorized or back-door transactions. Modification of data is made visible and is more complicated and difficult without a large team involved in development.

Reduction in Costs

Due to the absence of a third party intermediary, overhead, governance and audit costs are cut. This provides an opportunity for producers to deliver or transfer assets to their customers and markets economically, faster and more efficient way.

Time Management

Block chain technology eliminates many time constraints commonly found in physical markets. Including smart contracts with block chains further speeds up transactions and reduce time lost on mundane tasks.

How it works?

Smart contracts are simple programs which are written to replace the middlemen currently involved in the decision-making process.

In case of the Nova Browser, smart contracts are used to pay rewards to participants of the ecosystem. The method calculates user attention levels using AI and machine learning algorithms, and automatically rewards the user and publishers with tokens. Similarly, smart contracts charge the advertiser account for the corresponding tokens.

In order to attain this efficiency, smart contracts have codes in their internal memory that get executed when certain predetermined external or internal criteria or restrictions have been cleared. The external source is usually an ‘oracle’ that is abundant in data.

Smart Contracts provide autonomy (no middlemen), trust (shared ledger and encrypted documents), backup, savings (as there are no middlemen) and accuracy (no manual errors). However, at the present time Smart Contracts can only do specific jobs. They still do not have a legal standing and they are only as “smart” as the person that wrote the code.

Token Dividend/Cashout


Projected annual token profit

PROFIT REINVEST
YEAR 1 £161,000 £132,020
YEAR 2 £233,450 £191,429
YEAR 3 £324,496 £266,086
YEAR 4 £415,354 £340,590
YEAR 5 £519,193 £425,738
TOTAL PROFIE £1,553,493

PRODUCT ROADMAP

ICO / Token sale details

  • Token sale: 66%
  • Company: 12%
  • Team: 19%
  • Community: 3%
  • NOVA is built as an EIP-20 (former ERC-20) token on the Ethereum block chain
  • Token Type: Utility token
  • NOVA available for public sale: 510 Million
  • Min Cap: $ 2.5 Million USD
  • Hard Cap (Max limit): $ 32 Million USD
  • After the token sale, all the unsold tokens will be burned.

Public Crowd sale begins 15th March, 17:00 UTC and ends 15th September, 2018

TEAM BEHIND THE PROJECT

William Subhakar Talluri, India

ICO White paper writer

Kulwant Singh, India, DAO

ICO Etherium smart
contracts coder

Josh Batsman, UK

ICO stack holder

Conclusion

The block chain technology was introduced as a backend technology for Bit coin crypto currency. However, looking at the amazing benefits offered by this technology, developers are now extending its functionality to every industry. The digital advertisement industry is not excluded. Nova is the new browser that leverages block chain technology and offers a decentralized digital advertisement platform. Nova provides fast and secure browsing while rewarding its participants for their contribution to the ecosystem. Now, users earn money for something they have been doing all these years.

As the world is moving toward the block chain revolution, people who stand at the forefront of this transformation are the ones who are greatly rewarded.

Invest now in this disruptive project to stand at the forefront of this transformation!

Contact us to know more about Nova Browser